Monthly Archives: October 2017

How To Convert Prospects to Customers

In this series of Growing Revenue + Driving Engagement, we will be walking you through some powerful campaign ideas of how you can Acquire Prospects, Convert Customers, Increase your Customer Base/Spend, and Retain/Re-engage Customers. Keep visiting our blog to learn how using your existing data can convert prospects into customers that keep coming back!

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Case Study: Alpine Shop

CLIENT OVERVIEW:

Alpine Shop is an Independent Specialty Outdoor Retailer that provides World Class Service to our customers by outfitting them with equipment, inspiration, and education. What began in 1973 as a small climbing shop in Webster Groves, Missouri, now serves almost every type of outdoor enthusiast from backpackers, hikers, campers, paddlers, and cyclists, to snowboarders and skiers. After over 35 years in the business, it is Alpine Shop’s vision to see Generations Transformed by Discovery Outdoors.

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Download the Holiday Playbook

Download the Holiday Playbook Webinar: Sleigh Revenue This Season With These Top Campaigns

If you missed our webinar yesterday, you can now download it here!

The holiday season is one of the most chaotic times for marketers as they prepare for the busiest shopping months of the year. Salesforce.com predicts consumers will complete 50 percent of their holiday shopping by Sunday, December 3, and 80 percent by Friday, December 15. Additionally, they also said that this year’s Cyber Week — the days between Thursday, November 23 and Monday, November 27 — will include the deepest discounts and the highest rate of free shipping, two primary motivators for consumers when deciding whether or not to buy online. So, while you are running fast, make sure you take a minute to pause and ensure you have the top campaigns ready to go.

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