Monthly Archives: December 2017

How to Prioritize Your Marketing Time

 

You are probably running a hundred miles a minute, especially during the holiday season. So, allocating your time to those activities that will generate quality leads and customers is extremely important. There are a couple campaigns and best practices we recommend you start with instead of trying to do everything at once!

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New Case Study: Mission Ridge-2017 Conversion Cup Winner!

Mission Ridge-2017 Conversion Cup Winner!

Using Triggered Campaigns to Convert Beginners to Passholders

Independently owned and operated, you can find light powder, tons of sun, amazing views, and a terrain that fits everyone in the family. 12 miles from Wenatchee, the ski area is built into a 2,000-acre basin on the eastern side of the Cascade Mountains. It’s a little higher, a little drier, and quite a bit “sunshinier” (300 days annually, in fact) than the other mountains in the area. Located in Wenatchee, Washington, Mission Ridge has more than 36 designated runs spread over 2,000 spectacular acres of trails, chutes, screamers and bowls, with a 2,250-foot vertical drop.

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Ascent360 Attending Outdoor Retailer in January!

We will be attending Outdoor Retailer + Snow Show in our headquartered city of Denver, Colorado and will have booth #21341-SL. The trade show will be January 25-28 at the Colorado Convention Center on 700 14th St. We’d love to see you there.

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The Difference Between a CDP and an ESP

 

Data is the foundation to a strong marketing program. Personalization, predictive modeling, dynamic content- all these keywords that we continue to hear are gathered around the same concept; using data to drive your decisions. While ESP’s are evolving and can handle more marketing automation than they have in the past, there is one critical piece they cannot do. ESP’s cannot give you a single view of your customer. To achieve this, you must have a central location where all data sources feed into. This is known as Customer Data Platform (CDP).

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