Author Archives: Laura Hazlett

Ascent360 Headed to Mountain Travel Symposium In South Lake Tahoe!

We will be headed to South Lake Tahoe to attend Mountain Travel Symposium April 8-14. Will you be there? If so, let us know! We’d love to grab a coffee or beer with you.

About MTS:

Mountain Travel Symposium is the largest and longest running annual gathering of mountain travel professionals in the world. More than 1,100 representatives from 35+ countries establish relationships, build their business, pursue professional development and create a stronger mountain community. 

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A Case Study: How a CDP Works WITH a Digital Agency Direct & Digital Marketing- Mt. Hood Meadows

As a Customer Data Platform, we get many questions like, “If I have a CDP, can I still work with my agency?” and “So, you do what my agency does, right?” The answer to these would be YES and NO! Customer Data Platforms are actually very different than digital agencies and most of our clients have both! Agencies don’t do what a CDP does and vice versa. We love working alongside agencies to gather customer data into our platform and create powerful marketing campaigns for companies. 

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Upcoming Webinar! Back by Popular Demand… Don't Just Survive the Changing Retail Landscape, Learn How to Thrive!

Upcoming Webinar: Don’t Just Survive the Changing Retail Landscape, Learn How to Thrive!

When: Wednesday, March 14, 12:00 P.M. (MT)

Where: Register Here!

Back by popular demand, Ascent360 leaders are hosting the webinar Don’t Just Survive the Changing Retail Landscape, Learn How to Thrive we talked through last month. Registered previously but couldn’t make it? Want to hear it again? Here’s your chance! Come with all your questions as there will be a Q&A session at the end. 

Even if you can’t make it, be sure to sign up! We’ll send you the recording afterwards!

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Customer Data Platform vs. Customer Relationship Management Software

 

The Difference Between a CDP & a CRM

Do you get confused with the three letter acronyms CDP and CRM getting thrown around in the tech world? We can help with that. Gartner reported that 47% of marketing leaders said they already have a CDP in full production and another 19% are in the process. Interestingly, Gartner also reported that over half (52%) identify Salesforce Analytics Builder as their customer data platform.

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We’re Headed to Las Vegas for Shoptalk 2018!

ShopTalk Retail and E-commerce Event – March 18-21, 2018

Ascent360 will be in Las Vegas, Nevada attending the ShopTalk Retail and E-commerce Event from March 18-21.

ShopTalk is the world’s largest conference for retail and e-commerce innovation. Held annually in Las Vegas, ShopTalk is an unprecedented gathering of individuals and companies reshaping how consumers discover, shop and buy. The event provides a platform for large retailers and branded manufacturers, startups, tech companies, investors, media and analysts to learn, network, collaborate and evolve. ShopTalk will be held on March 18-21, 2018 at the Venetian in Las Vegas.

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