Category Archives: CRM

Ascent360 Receives 20 Most Promising Digital Marketing Solution Providers for 2017 Award!

Ascent360 Receives Award of CIO Review’s 20 Most Promising Digital Marketing Solution Providers for 2017!

Ascent360 was honored by CIO Review for its advanced customer data platform enabling businesses to turn data into revenue. This award is an annual listing of 20 companies that are at the forefront of providing digital marketing solutions and impacting the marketplace. CIO Review interviewed Scott Buelter, CEO of Ascent360.

Read more ...

Ascent360 Hosting Two Upcoming Webinars

We will be hosting two webinars in the next couple of weeks and would love for you to join us. In them, you will learn more about increasing your ROI through effective campaigns and communication. Read on for more information about both webinars!

 

Read more ...

Email Marketing Best Practices | Ascent360

Email Marketing Best Practices

Email marketing remains one of the most important forms of communication to your customers and one of the best ways to gain leads that turn into customers. However, there are some things you should know before blasting them to your contact lists. When used correctly, emails can create powerful communication and interaction with your prospects and customers. Read on to learn some Best Practices for Email Marketing.

Read more ...

Email Automation Series- Up-sell Drip Emails

Up-sell Drip Email Campaign

Why You Should Have One

Drip campaigns are a series of pre-written, automated emails sent to a group of existing customers. Adding an up-sell component to the drip campaign personalizes the email and allows the customer to see products or services that are similar or slightly above in value or price from what they already purchased. The goal of up-sell drip emails is to focus on existing customers and gain repeat purchases. By subtly suggesting the customer needs something else and sending a string of emails through a drip campaign, companies can work smarter by saving time and increasing sales.

Read more ...

Ascent360 Partners with Bounce Exchange!

 
 
Ascent 360 is excited to announce our partnership with  Behavioral Marketing Cloud, Bounce Exchange (BounceX). The key to successful marketing is reaching the right people with the right message at the right time. With Ascent360 and BounceX, it’s easier than ever to maximize the marketing sweet spot. BounceX is a new, top 5 revenue channel for leading online retailers that include a behavioral ID engine, behavioral CMS, behavioral email, and behavioral audiences. BounceX and Ascent360 create a dynamic partnership in that BounceX tracks anonymous traffic on websites, turning those anonymous users into trackable contacts. Once those contacts are created and recognized, Ascent360 is able to load that data into our customer data platform and begin the journey of tracking and enabling highly targeted, omni-channel marketing strategies direct to customers and prospects.

Read more ...