Category Archives: Customer feedback

Case Study: Alpine Shop

CLIENT OVERVIEW:

Alpine Shop is an Independent Specialty Outdoor Retailer that provides World Class Service to our customers by outfitting them with equipment, inspiration, and education. What began in 1973 as a small climbing shop in Webster Groves, Missouri, now serves almost every type of outdoor enthusiast from backpackers, hikers, campers, paddlers, and cyclists, to snowboarders and skiers. After over 35 years in the business, it is Alpine Shop’s vision to see Generations Transformed by Discovery Outdoors.

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Upcoming Webinar: The Resort Playbook

The Resort Playbook: 10 Data-Driven Campaigns You Should Be Running 

When: Wednesday, June 14, 2017, 12:00 PM – 1:00 PM MST

Where: Sign up Here!              

With a limited amount of time and resources, it is hard for resorts to know which campaigns are the most critical to be launched first and how to use their data to set them up. In this webinar, we will talk through ten data-driven campaigns you should be running along with how to create them, and creative examples we love!

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Email Automation Series-Survey/Customer Feedback

Survey/Customer Feedback

Why You Should Have One

Like the Post Purchase Product Review Email, an email asking for customer feedback or to take a quick survey can go a long way. This survey, however, goes beyond simply reviewing a product or service. This can range from customer service experience, to ease of purchase, to feedback on an event they just attended, or perhaps a hotel or resort they just returned from. These emails and surveys are easy to create and can give you invaluable information that you otherwise couldn’t have received. Capturing customer testimonials as well as taking the customer through the post-purchase journey allows them to feel like a part of the brand. Who knows, maybe they will even refer a friend if they had a great experience!

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