Tag Archives: holiday marketing

How to Maximize Your Black Friday/Cyber Monday Sales

Black Friday, Cyber Monday Best Practices

Two of the most important holiday shopping days of the year are Black Friday and Cyber Monday. People are looking for a great deal and often perusing both your site and your competitors to weigh the best deal. At this time of the year, loyalty tends to go out the window. People want to take advantage of a good deal no matter what the company.

Black Friday focuses on in-store deals, while Cyber Monday focuses on e-commerce. The hysteria and madness around the two holidays leading up to Christmas is a great way to generate more revenue and obtain new customers looking for the “deal of a lifetime.” Having great sales on these two days can make up most of your yearly sales.

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Email Marketing Tips for this Holiday Season

Email Marketing Tips for this Holiday Season

With the average retailer sending up to 25% more emails during the holiday season, how can your company’s holiday campaigns stand out among the rest and avoid the spam bin?

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Magnify Your Marketing this Holiday Season!

With Cyber Monday being less than 150 days away, it’s definitely time to start thinking about your plan of attack when it comes to marketing to your prospects and customers. According to a Google Consumer Survey, 30% of shoppers will begin their holiday shopping before Halloween. There’s quite a bit of work that goes into holiday season planning so you’ll want to embrace these trends for 2017. If you do, you’ll be a step ahead of your competitors. The earlier you start, the more top-of-mind your company will be and the more successful holiday season you will have!

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Infographic: 2016 Holiday Marketing Guide

2016 Holiday Marketing Guide

Every holiday season, we see different trends and forecasts in purchasing behavior. For the 2016 season, the main differences from previous years is the continued growth of online sales and the explosion of mobile commerce. As mentioned before, it is more important than ever to focus on mobile efforts as retail sales on a smartphone doubled year over year. To gain the most from your holiday marketing, we have prepared the below infographic for your use! See more below!

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Top Five Holiday Marketing Campaigns

Now is the perfect time to start creating your Holiday Marketing Campaign for the 2016 Christmas season.  As companies tend to advertise physical products in order to boost end of the year sales, these unique campaigns offer a different approach.  In spite of the Holiday Season, here are some of the best Holiday Marketing Campaigns from some of the nation’s top retail brands.

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