Today’s consumer is now firmly in control of their own destiny, having complete control over which companies earn the right to communicate with them through digital channels. Abuse that trust and that right is removed with the click of an unsubscribe link. The business world is swimming in an ever raising tide of customer data and that tide raises all ships. AscentCRM works with companies large and small to help turn that data into insight. Insight that ensures they are sending the right message, to the right person at the right time, thus maintaining that level of trust and turning relationships, with the right customers, into profit.