Ascent360’s unique combination of intelligent consumer insightsand marketing best practices ready Shawnee Mountain for increased visitors.

Golden, Colorado — May 23, 2019 — Today, Ascent360, a leading Customer Data Platform (CDP) provider for mid-market companies, announces Shawnee Mountain is relying on the company to enhance marketing effectiveness and reach growth targets. 

Shawnee Mountain is a family-oriented ski resort in the eastern Pennsylvania Poconos region within a short drive from New York City and Philadelphia.  The popular resort opened in 1975 and now has 125 acres of skiing terrain across 23 trails, two terrain parks and a snow-tubing area.  Shawnee Mountain also hosts an outstanding lineup of events throughout the entire year. 

Given the resort’s year-round attractions and the proximity to large metropolitan areas, the company wanted a way to efficiently personalize its marketing communications and extend its reach.  “What impressed us the most was Ascent360’s marketing expertise,” said Jim Tust, Shawnee Mountain general manager. “We will benefit from the marketing playbooks and dedicated customer success manager.”

Ascent360 implements marketing best practices with clients that are honed from deep industry knowledge and its resident digital marketing experts.  “Our goal is to help our clients succeed,” said Carlos Perez, chief revenue officer at Ascent360. “What works for businesses like Shawnee Mountain is to augment our platform with marketing guidance and customized campaigns that result in attributable revenue.” 

Ascent360 partners with mid-market companies from software implementation through value realization.  The company pairs a marketing expert with each client.  With Ascent360, clients see an immediate return in their first year and sustained growth year over year.  

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Kristi Ashton